unnormal

The un-normal. un-constrained. un-destructive. Fashion as it should be
Every single garment is essential to the concept and messaging of the collection and the brand: pushing the world to be a more accepting and expressive place regardless of an individual’s gender expression.
Aesthetically balancing eternal classics and the pulse of today’s and tomorrow’s trends while drawing inspiration from culture and history at large.
We produce garments more sustainably by drastically shortening and localising the supply chain – allowing not only a “greener” production but also a more ethical one (ensuring liveable wages and acceptable labour conditions at every step), partnering with fabric mills, or seamstresses that are all local small-medium, often a family-owned businesses.
Futher, working on charity projects for the most pressing social issues