Brasserie de Silly

Profile verified
Exhibitor

Business information

Legal name
Brasserie de Silly
Country
Business address
Ville Basse 2, 7830 Silly, Belgium
Full name
Lionel Van Der Haegen
Type
Exhibitor

Legal information

V.A.T number - fill in 0 if outside EU
BE0401193978
Creation date
1850-07-01

About

Pride Beer
More and more, the beer categories are seeing the appearance of “thematic” products that “break the traditional codes”
We wanted to develop a beer on the theme of the couple, but declined on the 3 possible couples namely man-woman, woman-woman and man-man
After many iterations, it appeared to us that in most couples, whether heterosexual or homosexual, the individual gives way to the collective (“You” and “I” disappear in favor of “We”).

This is what our brand represents: the disappearance of the individual in favor of the couple in a romantic relationship.

We target a young, trendy, uninhibited customers open to the LGBT world – which today represents more than 30% under 35 years old.
Our graphic representation therefore represents 3 couples with, each time, the same ideal: the individualities “You” and “Me” disappear in favor of “We”
For the bottle to be more beautiful, more attractive, we decided to proceed by screen printing (and not by label)

Exhibitors

SIAL Paris 24
null-null








Hidden information

To access the seller's catalog and view all product information, you must be a seller contact.

Become a
Buyer Seller
on THE SHOwP