archie

Campaigning to preserve the natural
Untreated and carefully produced, cider vinegar is one of the most widely used and recognised remedies in the world.

And do you know why, despite everything, cider vinegar's reputation persists? Because its benefits are real!
Our mission: to offer an authentic product to make it possible to add this wealth of benefits to your daily life. Through it, we are promoting the Norman bocage, independent agro-ecological farms and farmers who have always been committed to respecting the land and its products. Archie intends to help, in his own way, that traditions persist, so that everyone can continue to take care of themselves naturally by valuing the real thing. You know what they say: "An apple a day keeps the doctor away!" so imagine what a spoonful of the benefits of 15 whole apple varieties, lovingly preserved from pesticides and pollution, can do for your life.

It starts with the desire to free a super ingredient from its stereotypes...
She moves forward with a passion for what we do
Marina's personal journey into cider vinegar set the stage for the story & it is the shared desire to deliver a perfect product that keeps it going.

Marina and Devan met in high school. Everything opposed them: their interests, their tastes, their habits. But they have always had this indescribable brotherly complicity. The same one that has survived all these years, the thousands of kilometres, the very different professional paths. He in luxury cars, she in retirement homes.

It is their common vision of archie and the desire to live a meaningful life that finally allowed them to fulfil the utopian promise of the Norman high school students they were: "we will work for something that is really worthwhile!

Their differences give their duo an atypical character and particularly representative of the universality of the message they wish to convey with archie.